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DecisionBase 2010 Seminar: April 8, 2010
   

Decision Resources cordially invites you to attend our complimentary DecisionBase 2010 one-day seminar entitled, Optimizing Your Investments in Drug Development. This seminar will be held in Basking Ridge, New Jersey on April 8, 2010.

Drug development isn’t what is used to be. Gone are the days of relying on blockbusters. Instead, the drug industry is faced with identifying incremental drug improvements that will be commercially compelling.

In response to these changing times, Decision Resources offers its data and analysis tool, DecisionBase, to better address the needs of the industry. DecisionBase 2010 combines market forecasts with clinical and commercial end points to assess patient share projections in 35 indications. These outputs are driven by quantitative and qualitative primary research. DecisionBase 2010 also provides in-depth analysis of unmet need, physician expectations of new therapies and commercial dynamics to help companies optimize their investments in drug development.

To demonstrate our DecisionBase 2010 product, please join Decision Resources and special guests at this one-day seminar.

The seminar includes:

  • A comprehensive discussion of DecisionBase 2010
  • A feature presentation from type 2 diabetes experts, Philip Raskin, MD, Professor of Medicine, Clifton and Betsy Robinson Chair in Biomedical Research, University of Texas Southwestern Medical Center at Dallas
  • Workshops that allow you to interact with DecisionBase 2010
  • Senior Decision Resources analysts from a variety of therapeutic areas to guide you through the workshop and answer your product and indication-specific questions
  • Breakfast and lunch with our analysts

To reserve your place, please register by March, 24, 2010.

To speak to someone directly regarding registration or logistics, please contact Lois Shannon at 781-296-2591 or lshannon@dresources.com.

For general questions about the seminar, please contact Jeff Atwater at 781-296-2627 or jatwater@dresources.com.

Register Now!

Event Details

Date & Time:
Thursday, April 8, 2010
9 a.m. to 3 p.m. ET

Location:
Olde Mill Inn
Basking Ridge, New Jersey
http://www.oldemillinn.com/

Data reviewed will include:

  • Clinical assessment of the leading drugs in development
  • Physician weighting of clinical end points
  • KOL assessment of drugs in development
  • Prescribing physician surveys on remaining unmet need
  • Physician satisfaction/ dissatisfaction level with current therapies
  • Target Product Profiles vs. Emerging Product Profiles

Indications examined:

  • Rheumatoid Arthritis
  • Non-Small-Cell-Lung Cancer (Locally Advanced)
  • Fibromyalgia

AGENDA

9:00-9:30 Breakfast and Welcome
Sarah Fuller, President, Decision Resources, Inc.
9:30-10:30 Opportunities and Unmet Need in Type II Diabetes
Philip Raskin, MD, Professor of Medicine, Clifton and Betsy Robinson Chair in Biomedical Research, University of Texas Southwestern Medical Center at Dallas
10:30-10:45 Coffee Break
10:45-11:15 DecisionBase Presentation - Transforming Physician Insight into Market Projections: The Intersection of KOLs, Prescribing Physicians and Market Dynamics
Joanna Kim, M.Ed., Director of DecisionBase, Decision Resources
11:15-11:45 DecisionBase Presentation - Assessing Key Components of Market Access and Commercial Success
Sami Fam Ph.D., Analyst, Decision Resources
11:45-1:00 Lunch
1:00-2:30 The Challenges of Predicting Market Impact - Interactive Disease-Specific Workshops
Three disease-specific tracts, Rheumatoid Arthritis, Non-Small-Cell-Lung Cancer (Locally Advanced) and Fibromyalgia, have been established to assess the impact of drugs in development. Participants will review real world case studies to project the impact of novel drugs launching into existing disease markets.
2:30-3:00 Coffee, Snacks and Concluding Remarks
Janet Dresher, Vice President, North American Sales, Decision Resources

CONTACT US

North America:
Keith Rourke: Tel.: + 1-781-296-2656 | Fax: + 1-781-296-2550
krourke@dresources.com

Europe:
Kaj Van Langendonck: Tel.: + 32-2-357-06-14 | Fax: + 32-2-351-23-47
kvanlangendonck@decisionresources.be

Japan:
Makiko Yoshimoto: Tel.: + 81-3-5401-2615 | Fax: + 81-3-5401-2617
makiko@dresources.jp


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