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Hepatitis B in China and India: Market Strategies for Success
— A Webinar from Decision Resources
You are invited to attend a complimentary webinar from Decision Resources, one of the world’s leading research and advisory firms focusing on pharmaceutical and healthcare issues.
This presentation is based on our Emerging Markets–China and India report series. Decision Resources is the FIRST and ONLY company to offer a syndicated report series for high-growth emerging markets with comprehensive disease-specific analysis. With these reports, clients are able to:
- More accurately assess commercial opportunity for Western brands in China and India
- Understand the physician treatment patterns and drivers of choice in key urban areas based on primary research
- Gain a clear perspective from a 5-year, drug-level market forecast, which is broken out by multinational sales versus China/India-based companies
Each report assesses the commercial opportunity in the pharmaceutical market for a disease based on population demographics, economic development, disease epidemiology and changing physicians’ practices.
Presented by Decision Resources’ Alice von Loesecke, Ph.D., New Product Discovery Vice President, the webinar will answer the following questions:
- How does the healthcare environment in China and India impact the hepatitis B market in
each country?
- What are the issues surrounding diagnosis and treatment of hepatitis B in these two
emerging markets?
- Which key factors influence physician choice of therapy?
- How are physicians’ brand perceptions of leading hepatitis B therapies alike? How are they different?
- Will domestic competition preclude successful entry of multi-national brands?
Alice von Loesecke will conduct a live question and answer session after the presentation.
REGISTRATION
September 9, 2008 at 10 a.m. U.S. Eastern Time, 4 p.m. Central European Time (Paris).
To register, click here to reach our WebEx Event Center page, then click "Register" for this event.
*There is no fee to attend the webinar and it is open to anyone who would like to attend. If you have any questions or issues regarding registration, please contact Natalia Morales at nmorales@dresources.com.
For pricing information on Emerging Markets–China and India report series, please contact:
In North America — Steve Silvestro at 781-296-2626 or ssilvestro@dresources.com
In Europe — Kaj van Langendonck at +32-2-357-06-14 or kvanlangendonck@decisionresources.be
In Japan — Makiko Yoshimoto at +81-3-5401-2615 or makiko@dresources.jp
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