U.S. Physician & Payer Forum

 

 

Key Users

Global Market Research
Brand Management
U.S. Market Research
Biz Development (Licensing)

 

 

Crucial Market Insight from Physicians and Payers in the U.S.

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U.S. Physician & Payer Forum is the industry’s only syndicated primary market research product that includes insights from both physicians and HMO/PPO pharmacy directors to get a true sense of how both parties shape a market.

By understanding the viewpoints and prescribing habits of physicians and the perspectives of HMO/PPO pharmacy directors on the front lines of the healthcare industry, drug developers can better prepare for key market events critical to their success. U.S. Physician & Payer Forum reports feature direct feedback from clinicians with large practices as well as viewpoints from the managed care sector and insight into the impact of events on specific markets. 

Each report gives you:

Dollar impact of survey results
Decision Resources’ analysts break down the key survey findings to reveal the financial “so what?” of the results.

Commercial context
Reports provide a thorough analysis of the business background necessary to understand the context of the research. It provides U.S. prevalence/incidence, longitudinal sales trends, key disease targets and a summary of attributes of key drugs for all relevant players.

Surveys with PPOs
As PPOs become more common in the managed care space, Decision Resources includes surveys with formulary directors from major PPOs as well as HMOs.