European Physician & Payer Forum

 

 

Key Users

Global Market Research
Brand Management
European Market Research
Biz Development (Licensing)

 

 

Crucial Market Insight from Physicians and Payers in Europe

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European Physician & Payer Forum is the industry’s only syndicated primary market research product that includes insights from both physicians and payers to get a true sense of how both parties shape the top five European pharmaceutical markets. European Physician & Payer Forum offers analysis of the EU5: France, Germany, Italy, Spain and the United Kingdom.

By understanding the viewpoints and prescribing habits of physicians and the perspectives of payers, drug developers can better prepare for key market events that are critical to their success. European Physician & Payer Forum reports feature direct feedback from clinicians with large practices as well as viewpoints from payers and insight into the impact of events on specific markets.  The report is based on surveys with 250 practicing physicians and interviews with 15 - 20 payers.  All interviewed payers are decision-makers involved in determining and regulating access to key brands under study.

Each report gives you:

Bottom-line impact of survey results
Decision Resources’ analysts break down the key survey findings to reveal the financial “so what?” of the results.

Commercial context
Reports provide a thorough analysis of the business background necessary to understand the context of the research. It provides prevalence/incidence, longitudinal sales trends, key disease targets and a summary of attributes of key drugs for all relevant players.